What are the real life changes you could see from virtual reality?

Boaz Ashkenazy and Jamie Fleming show KIRO 7 News anchor Linzi Sheldon how prospective buyers or renters can tour a condo or apartment, as well as amenities like a roof deck and fitness center, before the building even goes up.

Boaz Ashkenazy and Jamie Fleming show KIRO 7 News anchor Linzi Sheldon how prospective buyers or renters can tour a condo or apartment, as well as amenities like a roof deck and fitness center, before the building even goes up.

KIRO 7 NEWS AT STUDIO216 HQ

It was a pleasure to host Linzi Sheldon and Kiro 7 News in our offices in Seattle to discuss how virtual reality is impacting enterprise businesses, especially real estate and architecture.  We had a chance to demo the HoloLens, the Oculus Rift, Gear VR and an interesting new augmented reality experience that allows physical architectural drawing to come to life.

Virtual reality is no longer the stuff of games; it is quickly altering the landscape of industries like health care, real estate, and tourism, and Seattle has become a virtual reality hub. But will the technology change our lives as many in the industry promise?
— Linzi Sheldon, Kiro 7 News

Many companies in the Seattle area are beginning to focus on virtual reality and augmented reality and I am excited to see the industry grow.  At Studio 216 we are intensely interested in understanding how to build 'tools not toys' to empower enterprise businesses to solve very big problems and impact peoples lives..

Jamie Fleming and Lizi Sheldon demo the 505 Nashville Condominiums in Oculus Rift.

Jamie Fleming and Lizi Sheldon demo the 505 Nashville Condominiums in Oculus Rift.

“The minute that people get these headsets and start to see the benefits to their lives with normal applications— they’re going to get it,”
— Boaz Ashkenazy
Linzi and Boaz sat down to discuss the impact of virtual reality on businesses and consumers and how digital agencies like Studio 216 is responding.

Linzi and Boaz sat down to discuss the impact of virtual reality on businesses and consumers and how digital agencies like Studio 216 is responding.

VR AND BURN PATIENTS

The Kiro 7 News team also ventured out to Harborview Medical Center to find out how virtual reality is helping burn patients through painful wound care procedures.  Seventy patients a year are using SnowWorld, developed by the University of Washington to experiment on how to reduce pain using VR technology and are seeing great results.


VR FILM MAKING

The provincial tourism industry in British Columbia is using virtual reality to create VR films to attract tourists and pique there interest in experiencing new destinations. In the State of Washington a local film studio, Mechanical Dreams, is putting together a virtual reality 360 video in partnership with Washington Film Works that features different areas around the state.

THE FUTURE IS IMMERSIVE

I am very excited about the future of immersive technology and pleased to see the growth in Seattle among agencies and studios that are working hard to see how far they can push the industries of construction, education, training, law, architecture and real estate.

I believe there is a future where consumers will see such a huge impact on their lives from virtual reality that they will wonder how they ever got a long with out it.

“I think there’s a future where — if you’re going to do a second-story remodel or any kind of remodel, it will be very common for you to test it in virtual reality first, just to make sure,” he said. “Over a certain price point, everyone will want to make sure it’s going to be the way they want it.”
— Boaz Ashkenazy, Studio 216

Boaz Ashkenazy is co-founder of @Studio216 an immersive technology agency focused on VR AR MR for the enterprise.  Boaz can be reached at boaz@studio216.com or on twitter @boazashkenazy